CONY

YieldMax COIN Option Income Strategy ETF

YieldMax · $379.8m in assets, October 8, 2026

Gets exposure to Coinbase stock and sells call options on it for income, giving up much of Coinbase's upside while keeping most of its downside.

CONY, the YieldMax COIN Option Income Strategy ETF, is a $380 million ETF whose main story is the income overlay. Over the past year it returned −43.9%, against +16.8% for broad US ETFs. Figures to October 2, 2026; past performance, not a recommendation.

CONY · the ETFFRI OCT 2Market price total return
+12.3% a yearTotal return since launch, August 2023
−43.9%Last 12 months
−14.2%Year to date
59.9%Volatility since launch

The narrative it carries

Its main narrative, at 0.7 of its exposure.

The income overlay →

ETFs built to pay income: dividend stocks, municipal bonds, preferred shares and covered calls.

The income overlay · the narrative this week
46.0WARM level, 15 of 22
last four weeks
629ETFs carry it
36.6%held by the top five
VIGlargest holder, 10.5%
$1,095 bncapital, 3rd of 22

The band is where this narrative’s level sits among the 22 this week. QUIET means less talked about, not falling.

Who owns the capital
VIG 10.5%SCHD 9.9%VYM 7.7%MUB 4.3%VTEB 4.2%624 other ETFs 63.4%36.6%top five
#ETFSHAREASSETS1 YEARCOST
1VIG10.5%$114.51bn+10.1%0.04%
2SCHD9.9%$107.89bn+23.9%0.06%
3VYM7.7%$83.99bn+13.8%0.04%
4MUB4.3%$46.62bn−2.0%0.05%
5VTEB4.2%$45.69bn−2.2%0.03%
624 other ETFs63.4%
CONY: 0.0%

Share is each ETF’s slice of the capital carrying this narrative. 1 year is market price total return; cost is the expense ratio. See all 629 ETFs on the narrative page →

Also carries: Crypto conviction →

Bitcoin, ether and the companies around them, held through ETFs.

Exposure 0.3 · level 57.0 WARM, 4th of 22 · CONY holds 0.1% of its capital

FRI OCT 2MARKET PRICE TOTAL RETURN

1M3MYTD1Y3Y*5Y*
CONY+5.2%+14.7%−14.2%−43.9%+13.1%–
The income overlayits narrative−2.7%−0.8%+8.8%+10.8%+14.5%+8.8%
The marketbroad US ETFs+0.8%+2.6%+14.6%+16.8%+22.9%+12.9%

1M, 3M, 1Y, 3Y, 5Y: one month to five years. YTD: year to date. * A year, annualised. A dash means the ETF has not traded for the whole period. Since it started trading on August 15, 2023: +12.3% a year.

$10,000 invested August 31, 2023

CONY $14,270The income overlay $14,396The market $17,628
$0$10,000$20,000$30,000Aug 2023Aug 2024Aug 2025$0$10,000$20,000$30,000Aug 2023Aug 2025

Year by year

CONYThe income overlayThe market
-40%-20%0%20%40%CONY 2024: +24.9%Narrative 2024: +13.3%The market 2024: +23.1%2024CONY 2025: -25.6%Narrative 2025: +11.2%The market 2025: +16.8%2025CONY YTD: -14.2%Narrative YTD: +8.8%The market YTD: +14.6%YTD-40%-20%0%20%40%CONY 2024: +24.9%Narrative 2024: +13.3%The market 2024: +23.1%2024CONY 2025: -25.6%Narrative 2025: +11.2%The market 2025: +16.8%2025CONY YTD: -14.2%Narrative YTD: +8.8%The market YTD: +14.6%YTD

Total return in each calendar year; this year is year to date. A year appears only if CONY traded for all of it.

Total return on the market price, with each distribution reinvested on its ex-date. Not the NAV return the issuer publishes; the two differ when the ETF trades above or below the value of its holdings. The narrative is the asset-weighted return of the unlevered ETFs that carry it. The market is the asset-weighted return of broad US index ETFs. Past performance is no guarantee of future results.

Common questions

What story is CONY selling?

CONY’s main story is the income overlay, which covers ETFs built to pay income: dividend stocks, municipal bonds, preferred shares and covered calls. Its second is crypto conviction.

Which ETFs compete with CONY?

The ETFs whose weekly returns move most like CONY’s over the past 3 years are CRPT (0.85), ARKF (0.81) and BCOR (0.81).

How has CONY performed against its story?

Over the past year CONY returned −43.9%, the ETFs carrying the income overlay +10.8% and broad US ETFs +16.8%, to October 2, 2026. Its weekly returns have a correlation of 0.41 with the story. Past performance only.

Run an ETF in the income overlay? StoryVector shows issuers where their ETFs stand against the closest rivals, every week.

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Narrative figures are from the weekly board. Performance is market price total return as of October 2, 2026. Assets are StoryVector’s weekly figure. Classification and measurement. Not investment advice. How the measurement works →